Country of Origin: USA Founded in: 1998 With MnO since: 2007

Contact: Aziz Laarif +46 (0)8 587 916 25 aziz.laarif@mno.se

Sean ”Diddy” Combs has always incorporated his acute sense of style into every aspect of his life. In 1998, Mr Combs decided to fulfil a life-long dream when he launched a signature collection of sportwear under his name Sean John. Mr. Combs created the line to fill a void in the market for well-made, sophisticated fashion forward clothing that also reflected an urban sensibility and style.

Since its launch, Sean John has enjoyed critical and commercial success. Through the support of both the fashion community and retailer, Sean John has quikly grown from an urban label to an international band. We are not in the clothing business for a quick hit.

We are truly committed to the expansion and growth of the men´s marketplace and will use all of our resources to ensure that quality in both design and production of Sean John always exeeds your expectation. We would ultimately like to have Sean John viewed as the Future of Fashion.” Said P.Diddy